Brand kit
Please follow our brand kit when creating any content connected with 3air.
Logos
| Logo | Name | Preview | Downloads |
|---|---|---|---|
 |
Primary logo | Pack (PNG/SVG) | |
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Secondary logo | Pack (PNG/SVG) | |
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Symbol logo | Pack (PNG/SVG) |
Fonts
| Sample | Name | Description | Download link |
|---|---|---|---|
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Montserrat | To be used for all 3air headings and body copy | Google fonts |
Colors
| Sample | Name | Type | Color code |
|---|---|---|---|
| rose | primary | 0/100/65/0 RGB: 237/23/76 HEX: #ed174c | |
| dark grey | support | 0/0/0/80 RGB: 51/51/51HEX: #333333 | |
| white | support | CMYK: 0/0/0/0 RGB: 255/255/255HEX: #FFFFFF | |
| grey | support | CMYK: 0/0/0/10 RGB: 233/233/234 HEX: #E9E9EA | |
| cyan | support | CMYK: 40/0/10/0 RGB: 132/236/239HEX: #84ECEF | |
| cyan bright | support | CMYK: 21/0/5/0 RGB: 191/240/249HEX: #BFF0F9 | |
| turquoise | support | CMYK: 75/10/30/0 RGB: 36/174/177HEX: #24AEB1 | |
| dark rose | support | CMYK: 25/100/45/5 RGB: 182/20/90HEX: #B6145A |
Use of colors
The basic colors of the logo are rose red white and dark grey, which vary according to the base of the logo. For content in support of rose red and white, we use Cyan, Turquoise and dark grey. In general advertising, colors are limited on these combinations . All colors, shades, color combinations and toppings that are consistent with the base and support colors can be used.
